The Deliverable Diary

Email-preview text is the line of text that a recipient can see right beneath the subject line of a received email. It’s your subject line’s best friend and supports the subject line for optimum open rates. In order to reap its benefits, see our dos and don’ts of email-preview text below! Your email-preview-text strategy There […]

You want to be a welcome addition to someone’s inbox, not ignored like an unwanted Facebook invite. At SMTP2GO, we want to help you have users become subscribers so your message always lands in their inbox. This is why we always recommend opt-ins. An opt-in is a genuine user who chooses to become part of […]

As of any day now, Transport Layer Security (TLS) 1.0 and 1.1 will no longer be supported by most endpoints as it’s an outdated security configuration. But how to prepare? TLS is a critical security protocol used to protect web traffic. TLS 1.0 has been around a while (20 years, in fact); version 1.1 for […]

At the best of times, communication is key. At the worst of times, it’s a necessity! Over the past (tough) weeks, individuals and companies have had to up their game when it comes to online communication. In fact, a number of people have found that they are communicating more than they were before: with loved […]

Since its release in 2003, WordPress has become one of the most widely used, and well-known, content management systems (CMS) in the world. It’s plugin architecture feature, which allows users to extend the features and functionality of a website or blog, makes it incredibly versatile and it’s used by more than 60 million websites globally.  […]

By supporting SMTP2GO, you’re supporting charity in New Zealand. Each month, we donate to causes that we are passionate about. In the last year, we have donated to: Smile Dial is a New Zealand based charity that offers support to the families of kids with special needs. They provide financial assistance as well as helping […]