The Deliverable Diary

Sending email with SMTP2GO is a piece of cake but, occasionally, it can go wrong… In this post, we take a look at how to investigate and troubleshoot email delivery issues in your SMTP2GO account, helping ensure the best delivery rates. Email delivery issues: how to troubleshoot Log in to your SMTP2GO account, go to […]

Transactional emails are one of the few things you can expect to arrive in your inbox – and this makes them powerful! Nothing causes panic quite like making a big purchase online and realizing the order confirmation has yet to make an appearance in your inbox. This simple transactional email is a powerful tool for […]

This post answers questions we receive from customers migrating to SMTP2GO from another ESP / SMTP provider. Frequently Asked Questions: Do you have a free plan? Yes, the free plan allows 1,000 emails per month and has a limit of 200 emails per day (a 25-per-hour limitation applies if no sender domains are verified). It […]

If you’re in eCommerce, you won’t be a stranger to an abandoned cart. According to Baymard Institute, the average cart abandonment rate is just under 70% (69.99%). That’s a huge segment that should be retargeted to regain those sales. This is where abandoned-cart emails come in. Why do people abandon their shopping carts? From price […]

On the hunt for an SMTP provider and don’t know what to look for? Keep reading to help ease your decision. When looking for an external SMTP provider, there are many things that you’ll need to take into account. Will my emails reach the inbox? What features are on offer? Is there a reliable support […]

Confused about hard bounces, soft bounces, or rejected emails? Here’s the lowdown… SMTP2GO categorizes all bounces into hard bounces and soft bounces. A rejected email is an email that SMTP2GO blocks due to the recipient being on your suppression list. We do the hard/soft categorization by analyzing the error message sent to us by the recipient’s mail server. If […]