Email is a part of your daily working life. You’ve heard of an SMTP provider, but do you need one? Oh, yes!
What is SMTP?
SMTP stands for Simple Mail Transfer Protocol and it’s the process that happens each time you send an email. Check out this infographic “How Email Works (Made Simple)” for more details.
Why do I need an SMTP provider?
If you are having an issue with deliverability or you are sending in high volume, you need a service like SMTP2GO to remove ISP limits and improve inbox placement at the very least. But these aren’t the only reason why you should be using an SMTP provider. So, what are the top benefits?
Reliability
A lot of time and resources are put into your emails so it’s more than just an annoyance if your email lands in the spam/junk folder or, even worse, it disappears into the abyss! When using SMTP2GO, all you need to do is deal with the content/creation of your emails (and most importantly your mailing list) and we’ll take care of the rest. When it comes to blacklist monitoring, ISP throttling and feedback loops, you can leave it to us.
Higher sending limit
ISPs will limit the number of emails you can send at one time (you’ll most likely have an hourly or daily limit). When using SMTP2GO, your sending allowance will be limited to a monthly amount, which will depend on your needs and the plan you choose. We also allow you to upgrade and downgrade easily (on a monthly subscription) as we understand that your email needs may change from month to month or season to season.
Speed
SMTP2GO allows 40 simultaneous SMTP connections, thus allowing you to split your email sending to avoid build-up and delays. Your standard mailing program will allow one email per connection, whereas we allow 2500 emails per connection. At 40 connections, that is a lot of emails being sent at a very fast rate! Alongside this, with our worldwide servers (EU/UK, AU, and US), you’ll automatically connect to the nearest server geographically which is excellent for sending speed and data protection, such as GDPR and CCPA.
Support
If you are not confident when it comes to email, dos and don’ts, SPFs, DKIMs, and DNS, do not panic! With SMTP2GO, we have an award-winning support team available 24/7 to help you get set up and running and solve any issues along the way. You can reach them over the phone, via our live chat, or by email – whichever you prefer.
Clear, real-time reports
Have you ever sent a batch of emails and been unsure if they were actually received? With SMTP2GO, you will have access to real-time delivery reports displayed on a user-friendly dashboard. The reports are split up into delivered, bounced, spammed, and unsubscribed emails. You can also enable open and click tracking that provides useful statistics on how your emails are performing.
Features
Lastly, SMTP2GO offers a range of great features to help make email a breeze! We offer different authentication types, email templates for API, an email-testing tool (100k+ plans and above) archiving, and IP pooling, to name just a few. We also have a bunch of cool integrations and plugins such as our Slack app, webhooks, WordPress plugin, cPanel/WHM automation plugin (beta), and more.
Now that you know the top benefits of using an SMTP provider, give SMTP2GO a go for free today.
