The Deliverable Diary

Billions of emails are sent each and every day (about 333.2 billion emails, to be precise, which works out at more than 3.5 million emails per second). Yet do we always use the correct sign off, for the right occasion? Apparently not! Here we look at how best to sign off your professional emails… It […]

For our support team, SPF-related questions crop up a lot! But since 2019, when we switched from SPF/DKIM verification to VERP (Variable Envelope Return Path), we do all the SPF bizzle behind the scenes!  What is SPF (Sender Policy Framework Record)? Updating your SPF record is extremely important when using an external SMTP provider. When […]

Although most have stepped away from SMS for personal interactions, interactions with businesses via SMS are on the rise with many companies looking to invest in SMS communication, particularly since the pandemic. SMS marketing  SMS marketing is the use of SMS to send marketing messages to opt-in recipients and is best used for short and […]

The web is a wonderful place, and over the last number of years, internet security has really ramped up. This has its benefits but means that we now need to remember a lot more passwords, which can be a challenge. Even if you use a service such as Google Passwords, it can still be a […]

Have you ever been expecting an important email, only to find it ended up in your spam folder? Or worse yet, it didn’t even reach you? If the email sender has done everything correctly on their end, it may be time to safelist their email address, domain or their outgoing IP addresses. What is a […]

If you’re experiencing slow sending speeds, here are a few important things to consider… The SMTP protocol can often require many “round-trip” cycles, where your computer/server has to wait for a response from us, and vice versa. Normally the best way improve slow sending speeds is to do the following: Open up multiple simultaneous SMTP […]